Why Integrating WordPress Can Assist in SEO Success

Why Integrating WordPress Can Assist in SEO Success

Recently, Google has increasingly invested in working with developers that have extensive experience with the WordPress CMS system to improve the online environment for users viewing WordPress websites.  This group is far from a small number: almost 59% or ⅓ of all websites online are back with WordPress (Including Atria). Due to this growing number, […]

SEO Myths That Will Not Go Away

SEO Myths That Will Not Go Away

Think SEO is snake oil? Discover the myths that seem to stick to SEO strategy that are not true and hurting your website’s performance.   Many see SEO as a common sense part of of your online marketing plan, but for others it has been convoluted by different falsehoods circulated throughout online marketing. It can […]

Follow These New YouTube Monetization Guidelines

Follow These New YouTube Monetization Guidelines

Both novice and experience video campaign users should pay attention to the new guidelines Google announced this month regarding monetization on YouTube. Although your video-based ads may be of the highest quality, the reality is that not all channels in the YouTube community reflect that quality. Therefore, in order to find the best outlets for […]

Take Advantage of the Post-Holiday Lull

Take Advantage of the Post-Holiday Lull

The biggest shopping season of the year will soon end, so it’s time to begin thinking about how your business will address the winter lull. It’s always difficult to make sales in January and February and, let’s face it, March and April… Still, you can look on the bright side this new year by using […]

5 Ways to Improve Your Google Pagespeed Score in 2018

5 Ways to Improve Your Google Pagespeed Score in 2018

Instantaneous answers and products providing solutions are now the standard in today’s consumer environment. Consumers do not want to wait for answers and responses which has changed how we provide customer service, especially online. We create pages that provide the correct answers for the consumer going through the marketing funnel and try to provide answers […]

Link Building Tips for eCommerce Websites

Link Building Tips for eCommerce Websites

Running an eCommerce site can be an extremely competitive field and improve marketing results is at the forefront of every owner’s mind. Improved presence online in search results increases the likelihood of sales, which is why so many businesses pay attention to their SEO results. One of the best ways to improve your search ranking […]

Shopify SEO Headaches & Solutions

Shopify SEO Headaches & Solutions

This holiday season, it is very likely that you are buying many of your gifts through online retailers. Many of these small businesses are using e-commerce platforms that assist in creating an online shopping experience that is simplistic for both shoppers and the business itself. One of the most popular of these platforms is Shopify. […]

The Power of Long-tail Keywords

The Power of Long-tail Keywords

When you think about keywords that describe your business, what do you visualize? Are those keywords short, like “bike” or “tour” for your adventure tour group? Or do you consider more complex alternatives such as “Salt Lake City bike rental” or “Salt Lake City hiking group”? Each style of keyword has its place, which we’ll […]

Do Your Ads Target the Right Locations?

Do Your Ads Target the Right Locations?

Let’s say you own a bicycle rental business in Salt Lake City and you only serve clients along the Wasatch Front. You wouldn’t want your ads reaching, for instance, someone who lives in New York and never travels to Utah. Your ads should convey that sort of preference, no matter where you live. Luckily, AdWords […]

What Is A Low Quality Page to Google?

What Is A Low Quality Page to Google?

Large amounts of time and effort are put into websites to guarantee improved SEO strength and higher rankings for businesses. These efforts are based on guidelines given from Google that help provide users with the best experience possible. Using these guidelines helps shape marketing strategies, with one small issue: Google’s guidelines are in constant flux. […]