What is A Bot & How Can Businesses Use It?

What is A Bot & How Can Businesses Use It?

According to Microsoft, “Think of a bot as an app that users interact with in a conversational way. Bots can communicate conversationally with text, cards, or speech. A bot may be as simple as basic pattern matching with a response, or it may be a sophisticated weaving of artificial intelligence techniques with complex conversational state […]

Corporate Understanding Prior to SEO Strategy

Corporate Understanding Prior to SEO Strategy

Coming up with an SEO strategy can be done relatively easily if you use your resources properly. Luckily in this industry, we are all pretty open and honest about our tricks and tips; all you have to do is ask. Mix that with a little bit of independent research and creativity and you’ve got yourself […]

Is Content the Key to Traffic Success?

Is Content the Key to Traffic Success?

Too many people these days are mass-producing blog content that is seemingly just done for the sake of having something to post. While we understand having deadlines and many different irons in the fire, putting half-hearted garbage out onto the Internet isn’t really helping anyone. If you want to blow up traffic to your website, […]

Google Confirms Updates & Adds Content to Images

Google Confirms Updates & Adds Content to Images

Here we go again! Google confirmed the speculations that a “broad core algorithm update” was been implemented that is altering rankings of some websites. Google announced on Twitter that these updates occur “several times a year” and that some sites will notice ranking boosts or losses. According to Google, this does not mean that there […]

Are Meta Descriptions On The Way Out?

Are Meta Descriptions On The Way Out?

SEO success is in a constant flux, which means the actions items for ROI change often thanks to algorithm updates. The switch to mobile-first indexing and consumer shifts in search practices is causing some to believe that some of the previous core goals are SEO are on the way out. This includes meta descriptions. Although […]

Simple Tactics for Outbound Links

Simple Tactics for Outbound Links

Link building: one of the most important parts of SEO, but also one of the hardest to successfully complete. Times have changed and quality links have trumped quantity links. The days of Ukranian directories are long gone thanks to algorithm changes Google has implemented to ensure users are receiving the highest quality information available. Creating […]

Why Integrating WordPress Can Assist in SEO Success

Why Integrating WordPress Can Assist in SEO Success

Recently, Google has increasingly invested in working with developers that have extensive experience with the WordPress CMS system to improve the online environment for users viewing WordPress websites.  This group is far from a small number: almost 59% or ⅓ of all websites online are back with WordPress (Including Atria). Due to this growing number, […]

SEO Myths That Will Not Go Away

SEO Myths That Will Not Go Away

Think SEO is snake oil? Discover the myths that seem to stick to SEO strategy that are not true and hurting your website’s performance.   Many see SEO as a common sense part of of your online marketing plan, but for others it has been convoluted by different falsehoods circulated throughout online marketing. It can […]