What is A Bot & How Can Businesses Use It?

What is A Bot & How Can Businesses Use It?

According to Microsoft, “Think of a bot as an app that users interact with in a conversational way. Bots can communicate conversationally with text, cards, or speech. A bot may be as simple as basic pattern matching with a response, or it may be a sophisticated weaving of artificial intelligence techniques with complex conversational state […]

Is Content the Key to Traffic Success?

Is Content the Key to Traffic Success?

Too many people these days are mass-producing blog content that is seemingly just done for the sake of having something to post. While we understand having deadlines and many different irons in the fire, putting half-hearted garbage out onto the Internet isn’t really helping anyone. If you want to blow up traffic to your website, […]

Use Pinterest to Improve eCommerce Sales

Use Pinterest to Improve eCommerce Sales

No, Pinterest is not just your aunt’s obsession anymore. With over 70 million monthly users, Pinterest has morphed from just a social media platform to share images and quotes to a powerhouse for shopping online. Pinterest over the last decade has gone from a platform with only a few million users to a contender for […]

Does Cambridge Analytica Have Your Information?

Does Cambridge Analytica Have Your Information?

Unless you have been living under a rock for the last few weeks, many are aware that there was an exploitation of  user information from Facebook by a third party vendor, Cambridge Analytica. Facebook has quickly responded, taking responsibility for this situation and is now testifying on Capital Hill regarding the situation. Since suspending Cambridge […]

Google Confirms Updates & Adds Content to Images

Google Confirms Updates & Adds Content to Images

Here we go again! Google confirmed the speculations that a “broad core algorithm update” was been implemented that is altering rankings of some websites. Google announced on Twitter that these updates occur “several times a year” and that some sites will notice ranking boosts or losses. According to Google, this does not mean that there […]

Why Integrating WordPress Can Assist in SEO Success

Why Integrating WordPress Can Assist in SEO Success

Recently, Google has increasingly invested in working with developers that have extensive experience with the WordPress CMS system to improve the online environment for users viewing WordPress websites.  This group is far from a small number: almost 59% or ⅓ of all websites online are back with WordPress (Including Atria). Due to this growing number, […]

SEO Myths That Will Not Go Away

SEO Myths That Will Not Go Away

Think SEO is snake oil? Discover the myths that seem to stick to SEO strategy that are not true and hurting your website’s performance.   Many see SEO as a common sense part of of your online marketing plan, but for others it has been convoluted by different falsehoods circulated throughout online marketing. It can […]

Link Building Tips for eCommerce Websites

Link Building Tips for eCommerce Websites

Running an eCommerce site can be an extremely competitive field and improve marketing results is at the forefront of every owner’s mind. Improved presence online in search results increases the likelihood of sales, which is why so many businesses pay attention to their SEO results. One of the best ways to improve your search ranking […]